Primavera was founded in 2018 by Ani Johnson, an LA-based makeup artist who cut her teeth on Hollywood sets before going on to launch her own empire. Since then, she has redefined luxury skincare and cosmetics by blending high-performance formulas, ethically sourced ingredients, and an effortlessly chic aesthetic. With a deep passion for skin health and innovation, Ani and her team continue to push boundaries, ensuring that luxury and responsibility go hand in hand.